Do you have a friend that laughs at their own jokes? Or likes their own status update on Facebook? It’s a little cringe-worthy to see, but it’s much worse when you see a business liking their own Facebook posts.
The thing is, most brands don’t like their own posts on purpose. It’s a common mistake to accidentally like your post from your business page, thinking you’re liking it from your personal account.
People also often post on the wall of their business page as themselves, instead of as their brand. It’s easy enough to do when the two pages are connected.
Here’s how to make sure you’re liking and posting from the right page.
When you log in to Facebook, it will automatically open to your personal account. Of course, not many of us actually log out of Facebook (cue Facebook hacks).
If you’re like us and have your browser open all day, whether or not you’re in Facebook, the next time you open Facebook, it will be on whichever account you were last on. If you have closed out of your browser completely, and are opening it again, it will open on your personal account. Don’t simply assume you’re in your personal account – always check.
The easiest way to make sure you are posting as either your business or yourself, is to use the drop down menu on the right hand side to select the account you want to be in. This appears in the top blue bar, on the far right.
When you click on it, you’ll see the account options you can choose from. This is the fail-safe way to post.
Whichever account you’re in, it will feature the name in the blue bar at the top, along with your profile picture.
When you go to comment on or like a post, check which profile image appears next to the comment box. This will show you who you are about to comment or like as.
Also, if you are in your personal account, but on your business page, Facebook will put a message at the top of the page telling you that you are posting from your personal account.
However, most mistakes are made through using Facebook on mobile. If you try to like or comment on your business page from your Facebook app, it will automatically do so from your business account.
To avoid this confusion, we suggest that you download the Pages Manager app for your phone, so that you know without doubt that you are posting as your business when you are in there.
We also suggest that you stay completely away from your brand’s page when on your mobile Facebook app to avoid any mistakes.
Liking, commenting, and posting from the wrong account are common mistakes. If you do this, the best way to deal with it is to delete the like, comment, or post, and re-do it from the correct page.
Make things simple for yourself, and try to keep most of your business activity for when you’re in front of your computer, and use Pages Manager for when you’re on the go.